OVERVIEW
This new Multi-Brand Dealership is comprised of three showrooms for the three prestige automotive brands, Jaguar Land Rover, Aston Martin and McLaren and has been built in Hatfield Business Park, Shropshire by the award winning MCS Group. Each of the showrooms have been designed to allow freedom to explore the range of vehicles in a contemporary environment that is both luxurious and inviting. The Aston Martin and McLaren showrooms are also the first in the UK to showcase the newest corporate identities for the brands.
The Jaguar Land Rover £15 million showroom is both light and spacious. It provides 18 vehicle display spaces and dedicated vehicle handover suites. There is also a drive-in service area, valet and preparation area. The Lusso 25 single glazed frameless glazed partition system was installed to create office spaces which allows uninterrupted visibility to the showroom.
McLaren has a history of exceptional design and engineering, so it is not surprising that the design for the showroom includes a feature curved glazed partitioning system with curved glass sliding doors. Lusso rose to this challenge and bravely executed the complex design requirements. With this statement partitioning, the showroom becomes a be-fitting space for the stunning range of McLaren supercars, providing the customer with an unforgettable shopping experience.
As a prestigious brand, Aston Martin is well-known around the world for being a car manufacturer that produces vehicles that turn heads. Their stylish new showroom has been designed to provide a luxurious backdrop for their stunning supercars.
The development of the facility has created a bespoke environment with a dedicated customer specification lounge, private handover area and aftersales facilities.
With the use of Lusso Glazed Partitioning System, the bespoke showroom has been given a sleek look which was required for this brand.
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