The Perfume Shop

Project Details:

System: INTRAform

Specification: INTRAform DM Low Profile with Elite Coco 604 inserts

Flooring Contractor: UCD Group

Location: Bury St Edmunds

Specifier: The Perfume Shop

A Scent-sational Entrance

With 215 stores across the UK and Ireland, The Perfume Shop is the UK's largest fragrance retailer. To meet the requirements of its varied store formats, INTRAsystems was chosen as an approved supplier because of our flexible range of hard-wearing Entrance Matting systems.

This Bury St Edmund's project was part of a nationwide refurbishment programme. In the heart of the town's pedestrian shopping district, the shop has a small matwell which is exposed to the rain, snow, ice and dirt year-round. They needed a tough, low-maintenance and attractive Entrance Mat.

One Year Later and Still Looking Sharp

Another product hero for retail, the INTRAlux Elite fibres they chose in Coco 604 perfectly echo the natural wood around the store, tying the whole design scheme together and looking good for years to come. This is proven in the photography which was done a whole year after install and it looks box-fresh.

The Bury St Edmund's store has a shallow matwell, so the INTRAform DM Low Profile system is an ideal choice with a 12mm depth and a ramped frame. INTRAform DM has extra wide fibre sections to absorb more rain and moisture. And thanks to its closed construction, it's still easy to clean with regular vacuuming, and maintain.

Popular Practicality

There's no surprise The Perfume Shop decided on this spec for all their UK-wide stores as INTRAform is popular in retail settings in all its forms. This double width is also available in the regular depth, standard width with regular or low profile, a tile and fire-resistant option. INTRAform even comes in our replaceable insert system ecoSwitch®.

We produce INTRAform with the standard silver aluminium finish as well as anodised bronze and black. It's flexible to complement a range of design schemes. No wonder it's one of our most popular products for shopping centres, supermarkets, transport hubs and commercial offices. This includes Boots, Charing Cross Station and Grange University Hospital, Wales.

Convenient, Quick and Reliable

A year after installation, the Entrance Mat at The Perfume Shop in Bury St Edmunds still looks brand new. The INTRAform DM Low Profile with INTRAlux Elite fibre delivers lasting performance in a shallow matwell - low maintenance, durable, and visually seamless.

The plank system interlocks, and installers can easily cut the aluminium to the exact shape on-site without losing strength. With UK manufacturing and stock held for fast delivery, we help The Perfume Shop upgrade stores quickly, with minimal disruption and maximum impact.